Located in the United States west coast of southern California, Los Angeles, is a beautiful coastal city. An oasis in the sand and sunshine, the world famous "Kingdom of the film" Hollywood, Disneyland spectacular peak Pui Ling show to Beverly Hills ... ... so that the world-famous Los Angeles to become a "film city" and "Travel City" .

The fifties of the last century, with the popular western cowboy movies, frequently appears in the film of a pair of jeans into the public's attention. When the so-called "king of jeans"loyilojes male movie star to an image of denim to make the dumping of many fans when, perhaps, he simply did not think he created this romantic, casual, rugged cowboy image, has launched a deep blue color is sweeping through the world turmoil, the West Coast from the United States spread to every corner of the world.

From that time onwards, gradually detached from the denim overalls concept gradually from the workers and students to the rich businessmen, Hollywood stars, and even members of the royal family, the President and the First Lady, and all began to wear such a relaxed and casual clothing. In the history of mankind has never been a product like a cowboy fashion, the bounds we can imagine every kind of social classifications: age, gender, class, religion, nationality, etc., by the love of people around the world.

The plains of the United States into cowboy culture is able to trigger a cultural imagination. Powerful as the United States, the United States the world's popular culture. Cowboy culture, with the image of the western cowboy movies with the public and become a great representative of American culture. And jeans and cowboy costumes, cowboy culture of the United States has become a distinctive symbol.

A hundred years, in spite of the various elements of the ever-changing fashion of the times, but the jeans still look like a quiet and aloof, and that will never unite with the Department of blue sincere, always wild publicity of rough cotton twill always defended the visual highlight of the Puma decorated the pocket of his trousers, never modified the body lines of the waist-hip line editing is always filled with the charm of the big sexy pin ... ... the face of the ever-changing tide of fashion, jeans, happy and full of passion for its unique style, its comfortable and youth permeability, and always embodies a classic and beautiful.